FOR IMMEDIATE RELEASE
Contact: Jenny Barrett or Chelsey Tyson

972-490-1113

Yahoo! Keynote to Address Implications of Video Content at
Fall Focus: Making Media Meaningful

Dallas, TX October 25, 2005 — Parks Associates announced today that Bradley Horowitz, Director of Technology Development, Search & Marketplace Group, Yahoo! Inc. will present the day’s closing keynote on November 10, 2005, for Fall Focus: Making Media Meaningful.

Fall Focus, hosted November 9-11, 2005, at the Fairmont San Jos......

FOR IMMEDIATE RELEASE
Contact: Jenny Barrett,
Or Chelsey Tyson,
972-490-1113

Parks Associates announces sponsors for Fall Focus: Making Media Meaningful, an executive conference focused on content personalization and distribution

Dallas, TX November 2, 2005 -- Parks Associates today released the list of participating sponsors for Fall Focus: Making Media Meaningful, an executive conference to be held Nov 9-11, 2005, at the Fairmont San Jose. This year, Fall Focus, an annual conference hosted......

FOR IMMEDIATE RELEASE
Contact: Jenny Barrett or Chelsey Tyson
972-490-1113

Music Videos Rocking the Market for Portable Video Downloads
Teens in particular will gravitate toward music videos and shorter pieces of content for mobile phones and portable media devices

Dallas, Texas November 7, 2005 - U.S. consumers, teenagers in particular, show distinct preferences for short, easily consumable content, including music videos, TV sitcoms, and movie trailers, when it comes to portable streaming ......

FOR IMMEDIATE RELEASE
Contact: Jenny Barrett or Chelsey Tyson
972-490-1113

Preliminary Topics Announced for CONNECTIONS™
The Digital Home Conference & Showcase will be held at the Santa
Clara Convention Center May 2-4, 2006

Dallas, Texas November 16, 2005 -Parks Associates and the Consumer Electronics Association (CEA) today announced the preliminary topics and Call For Papers for the 2006 CONNECTIONS: The Digital Home Conference & Showcase. CONNECTIONS, produced by Parks Associates......

For Immediate Release
Contact: Jenny Barrett or Chelsey Tyson
Parks Associates
972-490-1113

Internet Advertising Spending to Double its Share by 2010
Interactivity and Targetability Are Key Merits for Winning Ad Formats

Dallas, Texas December 8, 2005 - Spending on Internet advertising will account for 10% of total U.S. ad dollars in 2010, doubling from 5% in 2004, according to The Changing Face of Advertising in the Digital Age, a new report from Parks Associates. This increase represents a......

For Immediate Release
Contact: Jenny Barrett, Chelsey Tyson
Parks Associates
972-490-1113

In-Home Health Monitoring Market Faces Near-Term Uphill Struggle Seniors and Baby Boomers Lukewarm to Service Concept, Frugal on Spending

Dallas, Texas, January 24, 2006 - The U.S.'s senior and baby boomer populations are not currently receptive to in-home health monitoring, according to Parks Associates' Delivering Quality Healthcare to the Digital Home, which reports that two-thirds from bo......

For Immediate Release
Contact: Jenny Barrett, Chelsey Tyson
Parks Associates

U.S. Bundled Services Revenue to Surge in 2010
By 2010, more than one-half of broadband households will subscribe to a triple-play or quadruple-play bundled service

Dallas, Texas February 2, 2006 - Annual revenue from bundled services in the U.S. will reach $119.5 billion by 2010, according to The Business of Bundled Services: Consumers, Models, and Uptake, a new study from Parks Associates. A bundled service is a ......