Companies implement their own call accounting solutions to ensure telecom-billing accuracy while telecom giants spend billions to attract new customers

According to their annual report available on their website, in the last fiscal year-ending, SBC spent over two-and-a-half billion dollars on advertising. Verizon’s annual report shows just over two billion. Sprint, nearly a billion. AT&T (who had stripped back their advertising budget) just under half a billion. MCI, just over one hundred million. Qwest,......